Deep Sea Fishery Kingdom Sdn Bhd was formerly known as Hoong Seng Seafood and Deep Sea Marine Resources which is our pre-existence that carry on the business as family style with more than 30 years of experience in the seafood industry.
Deep Sea Fishery Kingdom Sdn Bhd has been expanding vigorously through times under the leadership of Mr. Daniel Chin who has successfully expanded the business to become a major player in the seafood industry. The main business of the company is seafood trading. We have good business with many large-scale seafood suppliers locally and around the world, in order to acquire sustained and quality supply of seafood resources. We supply quality seafood to the segment of the industries ranges from wholesale distributors, restaurants, seafood eateries, caterers, factories, fast food chains, bulk purchase and local customers.
We are in the frozen seafood industry that will provide you the superior quality seafood products. Maintaining the highest possible quality is an integral part of the DEEP SEA FISHERY KINGDOM SDN BHD’s tradition. We ensure that all products marketed by DEEP SEA FISHERY KINGDOM SDN BHD are superior quality. With more than 30 years experience and expertise in the seafood industry, Deep Sea Fishery Kingdom Sdn Bhd has the facilities, distribution infrastructure and skill manpower to provide frozen seafood supply needs for all customer establishments. This enables better control of product quality, delivery logistic and cost efficiency.
The challenges and complication on seafood are on the handling, storage and inconsistent supply. We able to provide solution to customers by repacking, processing and ease for storage in order to minimize and overcome the impact during the period of shortage.
The relationship we hold with suppliers and customers is based on the principles of mutual trust, assurance and commitment. We operate with the motto, “committed to quality, services and support” and uphold our integrity to provide customers the best quality products with reasonable price and value-added feature, OPERATION FRIENDLY. We valued our customers and suppliers business relationships which hold an inseparable bond to growth and pursue prosperity together.
Vision: We strive to become the market leader in frozen seafood.
Mission: To become frozen seafood market leader by providing top quality products with excellent services through continuous improvement and innovation.