HALAL INTEGRATED POULTRY AND MANUFACTURING

To support our core business, we operate several complementary businesses based on the “Farm to Fork” model, which ensures a steady supply of Halal-compliant and high-quality ingredients. These operation lines form a vertically integrated business ecosystem from farming to primary processing, to secondary processing, before reaching our wholesale and restaurant operations.

POULTRY INTEGRATION

Malaysia’s operations are the largest amongst all Yum! Brands’ franchisees worldwide

Poultry integration is a crucial segment for our restaurant operations. It not only provides a stable source of quality chickens at very competitive prices, it gives us the flexibility to supply to the fast-expanding open poultry market located locally and abroad. Furthermore, greater control over our supply chain and costs helps us to improve our profitability, ensuring reliability, safety and Halal compliance of our food supply.

In line with this, we are party to a long-term supply agreement with Ayamas, which accounts for a significant portion of the poultry supply to our KFC restaurants as well as providing a steady and secure supply of key ingredients for our business. We also have assurance about the quality of the food, as well as confidence that our supplier is fully compliant with the relevant Halal certification and food safety requirements.

FEEDMILL

For the production of high quality poultry feed.

BREEDER FARMS

For the production of eggs for hatching.

HATCHERY

With incubators and hatchers to facilitate the hatching process.

CONTRACT BROILER FARMS

For the rearing of chickens to the desired weight.

POULTRY PROCESSING

For the halal slaughtering and production of chicken and chicken parts.

ANCILLARY

Ensuring the smooth running of all daily operations

Our business also profits from an integrated ancillary support system that complement our core operations. The operations in this segment encompass sauce manufacturing, baking and commissary operations, as well as sales, marketing and trading services under the following subsidiaries:

Region Food Industries Sdn Bhd (RFI)

RFI is Malaysia's leading sauce manufacturer, supplying Life sauces to KFC and Pizza Hut restaurants as well as supermarkets and other food operators.

Bakery & Commissary

Supplies buns, pizza dough, coleslaw, vegetables, fruits and other types of fresh food products to all KFC and Pizza Hut restaurants.

QSR Trading Sdn. Bhd.

Our company’s trading and distribution arm.